WAI 17969N Starter

Starter for Volkswagen and Audi Applications

The WAI 17969N starter is a direct-fit electrical starting component for select Volkswagen and Audi vehicles. It uses a permanent magnet gear reduction design with a 1.1 kW power rating to deliver the cranking output needed for modern engines.

Built as a 100% new unit, this starter is made for drivers replacing a worn or failing Bosch-style starter on models such as the Volkswagen Beetle, Jetta, Golf, Passat, and Audi TT RS Quattro.

Key Features

• Part number: 17969N
• Permanent Magnet Gear Reduction (PMGR) design
• 1.1 kW power rating
• Counterclockwise (left) starter rotation
• 10-tooth drive configuration
• Family: BOSCH
• 100% new construction, not remanufactured

Detailed Product Overview

The WAI 17969N starter is engineered for Volkswagen and Audi starting systems that use a Bosch PMGR layout. Its gear reduction design helps deliver strong cranking performance while keeping the unit compact for tight engine bay packaging. The 10-tooth drive and counterclockwise rotation match the listed OE-style applications, making this starter a practical replacement for vehicles that need a Bosch-type starting solution.

This part cross-references BBB Industries 17969 for the same application. It also references OE-style numbers including 0 001 122 402 and 0 001 122 403.

What This Starter Helps Solve

• Slow or weak engine cranking
• No-start conditions caused by starter failure
• Intermittent starting after key turn
• Grinding or engagement issues from a worn drive
• Replacement needs for Bosch PMGR starter applications

Installation Notes and Fitment

Fits 2006-2010 Volkswagen Beetle, Bosch PMGR, 10T, CCW.

Fits 2012-2014 Volkswagen Beetle, Bosch PMGR, 10T, CCW.

Fits 2010-2014 Volkswagen Golf, Bosch PMGR, 10T, CCW.

Fits 2005-2014 Volkswagen Jetta, Bosch PMGR, 10T, CCW.

Fits 2012-2014 Volkswagen Passat, Bosch PMGR, 10T, CCW.

Fits 2012-2013 Audi TT RS Quattro, Bosch PMGR, 10T, CCW.

Fits 2010-2012 Volkswagen Golf SportWagen, Mexico.

Fits 2011 Volkswagen Beetle Cabrio, Mexico.

Fits 2006-2007 Volkswagen Bora, Mexico.

Fits 2009 Volkswagen Bora, Mexico.

Fits 2009 Volkswagen Tiguan, Bosch PMGR, 10T, CCW.

Verify the starter rotation, tooth count, and Bosch PMGR configuration before installation. Confirm the vehicle’s original starter specifications against the part number 17969N and the listed fitment notes for the exact application.

Quality Assurance

WAI states that its starters are built with proprietary components and processes to support long service life and consistent performance. The 17969N is supplied as a new starter assembly rather than a remanufactured unit.